While the block editor absolutely leveled-up the WordPress publishing experience, building beautiful web pages is still quite a challenge. It’s like we’re handing folks the International Space Station LEGO set — without any sort of help to build it. Sure, the cleverest master builders will likely figure it out, but what about everyone else — the other 99%?
Now if that set came with four or five assembled “chunks” of the ISS, completing the build would be much simpler. Maybe even simple enough for that 99%.
Enter Gutenberg block patterns: thoughtful arrangements of blocks that deliver entire sections of a page, with just a click.